Peterson is a Star on the Gridiron and in the Hobby

[longhornjunkie]

Minnesota Vikings Rookie Rewriting History One Yard at a Time

Peterson’s Upper Deck football Cards are Generating the Most Attention and Value on the Secondary Market

Carlsbad, Calif. – (November 6, 2007) – Adrian Peterson must have majored in History while a collegian. On Sunday, he re-wrote history by destroying the single game rushing record with a 296-yard effort against a hapless San Diego Chargers defense. Peterson now has his sights squarely set on the rookie rushing title of 1,808 yard set in 1983 by Hall of Famer Eric Dickerson. Is the all-time season rushing record of 2,105 yards next? Time will tell but Peterson is off to an amazing start.



“Adrian Peterson is a workhorse who can carry his team and the collectibles hobby on his shoulders,” commented Steven Judd, Football Product Manager for Upper Deck. “We knew he would be a special player and built products specifically around him. We fully expect his cards to dominate the football market for years to come. The hobby loves to collect running backs and skill position players and no one is more skilled than Peterson.”



Peterson doesn’t just get the tough yards on the football field; he has single-handedly brought tons of excitement to the hobby this year. His Upper Deck football trading cards are regularly listed for the highest amounts on the secondary market, as evidenced by his 2007 SP Rookie Threads card that has a value of $300.



Upper Deck, well-known for getting the maximum value for collectors with its rookie cards, has added Peterson to the November 14 release of Ultimate Collection Football (SRP $100 per pack) – collectors can try to tackle his Ultimate Rookie Signature card complete with the NFL shield from his Vikings jersey. Vikings fans are hoping the first year phenom will have them back in the playoffs and collectors will ring in the New Year with Petersons cards in SP Chirography Football (late December release, SRP $50 per pack). Peterson will have several high-end cards in this set, including a dual autograph card with teammate Sidney Rice and a Chirography Rookie Signatures card, both of which will command premium prices in the secondary market.

About the Upper Deck Company

Founded in 1988, The Upper Deck Co. is a premier global sports and entertainment-publishing company that delivers a portfolio of relevant, innovative and multi-dimensional product experiences to collectors, sports and entertainment enthusiasts. For more information on Upper Deck and its products, please visit The Upper Deck Company: Sports Trading Cards, Authentic Memorabilia, Sports Collectibles, & Entertainment Products or - Upper Deck Store.